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Welcome back, book lovers! Today, we’re analysing one of the hottest titles on the shelves: “Designing Your Life: How to Build a Well-Lived, Joyful Life” by the godfathers of design thinking, Bill Burnett and Dave Evans.
The Growgetters Book Club is committed to selecting books with the potential to catalyse positive transformations in your careers and lives. And “Designing Your Life” is a great example. This practical, step-by-step guidebook uses design principles to empower you in constructing the future you’ve always envisioned.
But before our discussion, let’s introduce our guests. First up, we have Belinda Wall, the founding director of Brand Amplified, a distinguished marketing and brand consultancy based in Australia, with over 15 years of experience in marketing and brand strategy.
Our next guest is Keltie Maguire, a Clarity Coach, speaker, and podcaster. Keltie’s mission is to empower small business owners and professionals to overcome obstacles, clarify their aspirations, and take purposeful strides forward.
Let’s explore the principles of “Designing Your Life,” enriched by the wisdom of our guests, Belinda and Keltie.
[05:07] In the book, it’s noted that 27% of college graduates end up pursuing careers related to their majors. What were our thoughts upon reading this statistic?
[09:44] The book suggests that through collaborating with others, better outcomes can be achieved.
[13:34] What exercises from the book resonated the most with Belinda and Keltie?
[19:20] Exploring the exercises with a partner, friend, or family member can offer valuable insights into their aspirations and visions for themselves.
[22:57] The authors assert in the book that the act of designing something alters future possibilities.
[26:49] Integrating the book’s concepts enables us to identify what brings us joy, immerses us in a state of flow, and allows us to forge our path forward.
[30:19] Have our guests employed “Odyssey Planning” with their clients?
[34:02] The book emphasises the principle that there isn’t a singular best or right decision, but rather understanding what aligns with our current goals and the life we aim to create, ultimately fostering happiness.
[40:53] One of the book’s most valuable aspects seems to be the empowerment it provides, emphasising agency and the ability to steer one’s own life.
Belinda Wall is a branding and communications expert, spending many years in the industry collaborating with brands and clients through her business, Brand Amplified. She is a legend at helping clients define their brands, amplify values, and focus on creative collaborations and storytelling. Belinda also works as a branding consultant and is also an ambassador for Future Women.
Keltie Maguire is a Clarity Coach originally from Canada and currently based in Germany. She has a unique perspective on navigating life’s major decisions, drawing from her personal experiences of feeling stuck and uncertain about the future.
As a Clarity Coach, she assists her clients in identifying their desires and aspirations, even when they seem elusive or overwhelming. Moreover, she guides them in crafting actionable plans to achieve their goals, empowering them to create fulfilling lives beyond their expectations. With her guidance, individuals can gain clarity, overcome obstacles, and pursue their dreams with confidence and determination.
Designing Your Life by Dave Evans and Bill Burnett
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